Case Studies
Groups
Cycling in Flanders: Amplifying a Legendary Tradition
Discover how Cycling in Flanders leveraged Strava to integrate technology and tradition, redefining cycling tourism with their innovative Flandrien Challenge.
Groups
Inclusive Running: Latinos Run and Latinas Run Break Barriers
Discover how Latinos Run and Latinas Run leverage Strava to foster inclusivity, representation, and community empowerment in the world of running.
Groups
GRVL Events: Building Community Through Gravel Biking Events
GRVL, the organizers of major gravel bike events around the world, have built active communities on Strava to help grow engagement around their races.
Groups
Sad Girl Track Club: Creating a Safe Space for Runners
Meet Sad Girl Track Club, where runners unite to share their highs and lows with humor and authenticity. Explore how this community uses Strava to foster connections and support.
Groups
Endorphins Running: Connecting People Through Movement, Positivity, and Happiness
Endorphins Running wanted its members to connect in meaningful ways within and outside of the running club’s meet-ups.
Škoda We Love Cycling: Engaging the Cycling Community
Škoda's We Love Cycling wanted to engage Strava’s cycling community to maximise their readership
Brands
Potatoes USA: Raising Awareness of Nutrition
Potatoes USA wanted to drive awareness of the humble (but mighty) potato as a performance fuel, particularly amongst active people.
Brands
EdenTree: Motivating Swimming for a Great Cause
EdenTree: Encourage users to swim to unlock charity donations
Groups
Boulderthon: Raising Awareness of Colorado's Premier Fall Race Series
Boulderthon raised awareness of its new event through high quality engagement with the Strava audience.
Brands
Visit Jersey: Growing Sports Tourism
Visit Jersey wanted to use a Strava challenge as a catalyst to develop their sports tourism audience.
Groups
Dacia UTMB Mont-Blanc 2023: Amplifying an Iconic Race
UTMB wanted to engage their community - and expand their reach within the Strava audience - with extensive build ups to their Festival of trail running and live story telling from their events.
Brands
Lululemon: Enabling human connection, online to offline
Lululemon sought to create a digital transformational experience that benefits physical and mental wellbeing. The brand partnered with Strava to inspire a global community as well as reach new customers.