Grow & Engage An Authentic Community

Step 1

Set Up Your Profile

Use your real name and a profile image consistent with other networks. Highlight your achievements in your bio. Customize your URL in your profile settings.

How To Set Your Strava Profile Up For Success

If you want to set your Strava Profile up for success, there are a few things that you should be doing:

  • Use your name

  • Add a recognizable profile picture

  • Write a bio (ideally less that 150 characters). Tell people who you are and what you've done - and feel free to have a bit of fun.

  • Do you have your own Strava Club or Sponsors? You can include them in your bio.

Find out more about setting up your profile

Step 2

Get Verified

The Strava Verified Badge will tell people you’re a public figure, community builder and/or highly influential person in your sport or profession.

Get Verified

Strava is the world's largest fitness community and THE place to share your journey, grow your brand and inspire people to move.

The Strava Verified Badge will tell people you’re a public figure, community builder and/or highly influential person in your sport or profession. (It also unlocks a free Strava subscription.)

Find out more about getting verified.

Step 3

Manage Your Privacy

Pro badge holders on Strava have the option to show or hide various data points when sharing their activities.

Managing the Visibility of Your Data on Strava

Pro badge holders on Strava have the option to show or hide their effort data. This includes things like Power, Heart Rate, Calories and Speed. There is also the option to manage the visibility of the Map that appears on Strava, so you can control how much of the route you have completed.

Managing your Activity data on Strava

You can hide your activity stats via the Save Activity page after uploading a new activity recording. Look for the “Hide Stats” section when saving a new activity.

Find out more about managing your activity data on Strava

Step 4

Start Creating Content

If you want to grow your Strava audience, the best way to do it is to post consistently on the platform.

Find Your Voice

Club posts are your way to engage with your audience. You can post anything in a Club post, but most Clubs choose to share information like:

  • Promoting events & other club programming

  • Sharing training tips & other informative content

  • Spotlighting members and their stories

  • Running giveaways and competitions

  • Sharing activities and routes with your community

You can write as much - or as little - in a club post as you like.

Find out more about how to make engaging content on Strava

Your content goes further on Strava

0
4.8

Strava's average engagement rate is more than 3x leading social networks.

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22.8

Strava content has more than double the reach of the leading social networks.

How To Grow Your Strava Community

No Filters

Be Yourself

Strava is the only place where athletes can truly paint a picture of their day-to-day life. No filters needed – just sweat and share!

Be open

Transparency Wins

Every effort counts on Strava, and sharing data like power, heart rate and pace can turn a simple activity upload into a newsworthy event.

Communicate

Engage With Your Community

Respond to comments, follow your friends and give kudos. People keep people motivated – and that includes you!

But don’t just take our word for it...

My Strava community is my muse! They inspire me to keep pushing when I lack motivation or hit a rough part of my training.

Latoya Snell

Strava is my diary – it’s where I share my good days and bad days. Above all, it’s where I keep my best memories – those amazing days that will always be with me.

José María López

Strava has helped me to build an authentic community of followers who cheer me on every step of the way, and I love giving them a glimpse into my training and racing in return.

Hillary Allen

I travel all the time for races, and Strava makes it super easy for me to set privacy zones and create routes that are safe and make me feel comfortable away from home. It is an essential part of my training routine.

Cory Williams

Strava is the one social media network that fosters a sense of positive, fun competition and encourages people from all athletic spaces and abilities to be more active. It pushes me to be more consistently active.

Andrea Ference

Strava provides a unique and authentic way to share my daily life as a professional and it is where I connect with fans who follow me and support me.

Audrey Cordon-Ragot

My Strava community is my muse! They inspire me to keep pushing when I lack motivation or hit a rough part of my training.

Latoya Snell

Strava is my diary – it’s where I share my good days and bad days. Above all, it’s where I keep my best memories – those amazing days that will always be with me.

José María López

Strava has helped me to build an authentic community of followers who cheer me on every step of the way, and I love giving them a glimpse into my training and racing in return.

Hillary Allen

I travel all the time for races, and Strava makes it super easy for me to set privacy zones and create routes that are safe and make me feel comfortable away from home. It is an essential part of my training routine.

Cory Williams

Strava is the one social media network that fosters a sense of positive, fun competition and encourages people from all athletic spaces and abilities to be more active. It pushes me to be more consistently active.

Andrea Ference

Strava provides a unique and authentic way to share my daily life as a professional and it is where I connect with fans who follow me and support me.

Audrey Cordon-Ragot

My Strava community is my muse! They inspire me to keep pushing when I lack motivation or hit a rough part of my training.

Latoya Snell

Strava is my diary – it’s where I share my good days and bad days. Above all, it’s where I keep my best memories – those amazing days that will always be with me.

José María López

Strava has helped me to build an authentic community of followers who cheer me on every step of the way, and I love giving them a glimpse into my training and racing in return.

Hillary Allen

I travel all the time for races, and Strava makes it super easy for me to set privacy zones and create routes that are safe and make me feel comfortable away from home. It is an essential part of my training routine.

Cory Williams

Strava is the one social media network that fosters a sense of positive, fun competition and encourages people from all athletic spaces and abilities to be more active. It pushes me to be more consistently active.

Andrea Ference

Strava provides a unique and authentic way to share my daily life as a professional and it is where I connect with fans who follow me and support me.

Audrey Cordon-Ragot

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