Athletes & Organizers
How to Start a Club on Strava
Starting a Club on Strava is quick and easy, and there are a few things you can do to really make your Club stand out.
Clubs are where your community lives on Strava
Like-minded athletes come together through Clubs to connect, coordinate meetups and celebrate each other’s achievements.
Create a ClubGetting started on Strava
Step One
Create Your New Strava Club
Head to Strava’s website, create your Club and choose your preferences.
Step Two
Make it Yours
Customize your Club with a logo or photo, cover image and description.
Step Three
Start posting
Now let the fun begin – start the conversation with your first post.
Step Four
Grow Your Community
Cross-promote your Club on other platforms and invite your community to join.
Step Five
Foster Member Connections
Get your Club members talking to each other through awesome content and IRL events.
Create an Engaged Community
Create Awareness
Cross Promote Across Networks
Share a link to your Club across your other social platforms to notify your existing audience.
Activate Your Followers
Use Members to Drive Visibility
Your Club’s members can drive visibility by tagging your Club in their activity and post descriptions.
Use Your Channels
Link Club in Owned Channels
Have a website or email newsletter? Include your Strava Club alongside your other socials.
Clubs and athletes benefit from much higher engagement & reach on Strava when compared to other platforms.
Average Club Engagement Rate
2.23%
Strava
0.77%
0.10%
0.04%
Average Club Content Reach
32.60%
Strava
9.40%
5.30%
2.20%
Engage Your Community
Start the party
Host community Events
From virtual to in real life – Events are a great way to bring communities together.
Community
Engage your audience
Give your community reasons to keep coming back with conversations, celebrations and news.
Add voices
Empower your contributors
Member posts and comments keep the party going even when you’re offline.
Related Resources
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Athletes & Organizers
How to Create Engaging Club Posts on Strava
Once you have created your Club on Strava, the next thing to do is create engaging content for your members. This article will help you to do that.
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How to Create an Event on Strava
It is quick and easy to set up an Event on Strava. In this article we look at the steps you need to take to schedule your first Event.
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